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Alisa Gasz
January 26, 2022

Why is Staging a Home Important When Selling?

First impressions matter, and the first impression potential buyers get when touring your home is vital to getting them interested enough to make an offer. The more appealing your home is to buyers, the more likely it is to sell (and sell quickly), which is why it’s so important to think carefully about how you’re presenting your home to potential buyers.

1. Priority #1, a good deep clean

A clean home has been ranked as the most important factor in making a positive impact on buyers.  This isn’t your typical weekly clean, buyers will open closets, explore out-of-sight corners, and move furniture around so it’s important that this is done to the fullest.  Hiring in a cleaning crew is one option to get the job done or roll up your sleeves, get the cleaning supplies out, and tackle the deep clean yourself.  Here is a link for a deep cleaning checklist to help you get started: https://www.servicemasterbyzaba.com/blog/deep-cleaning-house-to-sell/

 

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2. Declutter, declutter, and declutter some more

Decluttering your home will make it seem larger and more appealing to home buyers. It’s a simple step that will have a major impact on how your house shows. A clean, decluttered house will give buyers the confidence that it has been well-maintained and make it look and feel better overall. The best way to make decluttering easier is doing it in stages; focus on one room, one space, or even one area within a room (like your kitchen cabinets), completing the job fully before moving on to the next space.

 

3. Appeal to the Five Senses

When people are shopping for a new home, they want to feel at home. Play up your home’s hominess by making the space feel inviting and warm, this means appealing to the 5 senses.  Some ideas include playing soft music, fresh flowers, bake cookies right before the showing and offer them at the showing, light the fireplace if you have one or make sure the temperature is just right.  You want buyers to stay, look around, and envision them living there.

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4. Not every room needs to be staged

The National Association of Realtors say the living room is the most crucial space to stage, next is the master bedroom, followed by the kitchen.  Aim for a simple and neutral look, removing any flashy or bold artwork or decor pieces that only appeal to very specific tastes.  Remove family photos, your kids’ artwork, framed diplomas, and personal collections.  Potential buyers want to be able to picture themselves in your home, and that’s hard to do if all they see are your personal items.

5. Don’t forget about curb appeal!

It’s easy to get caught up in staging your home’s interior that you neglect the exterior. Keep in mind that prospective buyers will often drive by your house before they make an appointment for a showing. If the view from the curb isn’t enticing, they’ll move on to the next house on their list. First impressions are vital, so while your house is on the market, mow the lawn, trim shrubs, rake leaves, and sweep the sidewalks frequently.

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Here at Severyn Development we recommended and use Jeannette Smith Sutter, owner of EnVision Home Staging for all our model homes.  Give her a call today to book a consultation!  (716) 997-2420 – https://www.instagram.com/envisionhomestaging/?hl=en

 

 

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